Video Distribution For Customer Success
Sit back and watch those five-star reviews roll in.PUT YOUR VIDEO TO WORK
To get the highest return on your investment in customer success video, you need solid distribution and promotion plans. Fortunately for you, we put just as much – if not more – thought into distribution during our strategy phase as we put into script revisions and camera selection.
Make your customer support video easily accessible for both your customers and your support team.
Using your video strategy as our guide, we’ll distribute your content across the optimal channels to make those videos accessible for both your customers and your support team. By identifying your key value metrics early, we can analyze your campaign’s performance and draw insights that help us improve the next time around.
dISTRIBUTION
The distribution phase is how and where you publish your video content, from your website and social media networks to video hosting platforms. These are your unpaid channels where your video lives organically.
PROMOTION
Promoting your videos through paid campaigns on social media and programmatic networks can ensure that your message is delivered directly to your target audience. The earlier you know where you plan to promote your video, the better you can account for parameters like video length and aspect ratio in the production phases.
ANALYSIS
By analyzing the data you collect through distribution and promotion, you can determine the success of your video, draw better insights about your business, and refine your strategy for the next campaign.
Related Starter Packages
Designed to help you start using video to overcome common challenges B2B customer success teams face.
VIDEO STRATEGY ROADMAP
The Springboard is our proprietary video strategy process that gives you everything you need to practice effective video for your business.
VIDEO CONTENT AUDIT
Our team will evaluate your content library to assess the video you have, identify the video you need, and eliminate the video that’s doing you more harm than good.
VIDEO FAQS
Video helps your customers get their questions answered, gives your team more time to focus on complex issues, and strengthens the bond between your customers and your brand.