Prospecting and selling with video is quickly becoming the norm in B2B sales. At the same time, prospecting and selling through the mail remains the Cliff Clavin in B2B sales. That joke is a reference to the classic NBC sitcom, Cheers (1982 – 1993).
This week, Ben and Justin discuss some best practices for using video in the sales process –– both for organizations interested in adopting video for sales, as well as individual sales pros who are ready to up their game with video.
Watch now by clicking the play button above, or listen now by clicking the ‘listen now’ button below.