Project Focus: CTV and Social Media Brand Campaign
Case Summary: #RepurposedContent… In 2023, Replacements, Ltd. was looking to launch a broad CTV and Social Media campaign to drive holiday traffic and sales. We produced eight 15-second spots using footage we shot back in 2016 for There’s A Place For You.
Seven years of brand experience made it easy for us to write some fresh new scripts, re-edit the existing footage, and give Replacements the assets they needed for their successful paid campaign.
Case Summary: Enthalpy Analytical provides environmental testing services across the United States. They wanted a brand video that would stand apart from the competitors’; specifically, they didn’t want to rely on stock footage or overly curated photography. Instead, they wanted to showcase the personalities of the actual scientists and analysts who do the hard science in their laboratories each and every day. The result is an energetic, beat-driven piece that feels authentic, original, and quite different from your typical bio-science brand video.
Case Summary: When Trulioo, the world’s leading identity verification solution, decided to refresh and relaunch their brand in early 2023, they asked us design a top of funnel product video that would convey the key value propositions of their platform while showcasing their updated branding. Our team created an animated video that reflects the elegance and sophistication of the new brand while clearly outlining the key features and benefits of the Trulioo platform, including their first-in-class identity verification solutions and unique services offerings, such as a customizable workflow studio. The piece became an integral part of the Trulioo brand’s official relaunch.
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