Happy Halloween! In this episode, Ben gets into the Halloween spirit, and eventually answers Jordan’s question about how long your company video should be (hint: 1:12) after answering a pressing question about Justin’s marketing cachet. Ben’s answer includes a very scientific experiment he and Justin conducted, as well as a break down of a fascinating Wistia study.
Storyboard Media specializes in video strategies for growth-stage companies. Part of that strategy includes determining the optimal length for each of your videos. So, ready to use video better? Give us a call today.