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Press Play | Episode 15: Bad Recruiting Videos


Episode 15: Bad Recruiting Videos

Ben and Justin finish up discussing what goes into a good Recruiting video by looking at two examples of bad Recruiting videos.

The elements of a good Recruiting video are:

1. Get And Keep Attention

2. Educate The Viewer About The Company Culture

3. Move Them Through The Funnel Or Spit Them Out

4. No Ping Pong Tables

Ben’s Example: “Careers at Pinterest” – Pinterest

Justin’s Example: “Careers at WWF” – WWF

At Storyboard Media, we specialize in designing and implementing video strategies for growth-stage companies. If you want to find out if creating recruiting videos is the right move for your business, shoot us a message or sign up for a Springboard today. We’ll help you steer clear of bad recruiting videos to attract the team that will propel your company to the next level.

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