Play The Video Reformation Podcast, Episode 1:
In Part One of the two-part premiere of The Video Reformation podcast, Storyboard Media principals Ben Oliver and Justin Plant focus on the first phase of the 7 phases of practicing effective video for business: strategy.
Ben and Justin define the term ‘practicing video’, outline the 7 phases of practicing video and the associated pyramid scheme, and then, explain in detail how to develop your own video strategy. And, of course, they try to land a sweet Topo Chico sponsorship.
In Part Two, Ben and Justin go into more detail about the rest of the 7 phases, including the production process, distribution and promotion, and analysis.
Show Notes:
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- • Will Topo Chico sponsor us? Absolutely Not.
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- • More on the 7 phases:
A Foundation of Strategy: Understanding the 7 Phases of Practicing Video
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- • Join the movement:
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- • Download our
Video Strategy Template to create your own video strategy.
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